Roland Barthes Annette Lavers
- Title: Mythologies
- Author: Roland Barthes Annette Lavers
- ISBN: 9780099529750
- Page: 132
- Format: Paperback
In this magnificent and often surprising collection of essays Barthes explores the myths of mass culture Taking subjects as diverse as wrestling, films, plastic and cars, Barthes elegantly deciphers the symbols and signs embedded deep in familiar aspects of modern life, unmasking the hidden ideologies and meanings which implicitly affect our thought and behaviour This eaIn this magnificent and often surprising collection of essays Barthes explores the myths of mass culture Taking subjects as diverse as wrestling, films, plastic and cars, Barthes elegantly deciphers the symbols and signs embedded deep in familiar aspects of modern life, unmasking the hidden ideologies and meanings which implicitly affect our thought and behaviour This early classic of semiotics from one of France s greatest thinkers may irrevocably change the way you view the world around you.
Recent Comments "Mythologies"
On Arranging My LibraryArranging a library is no easy task:I think Tolkien will be happy to share his spaceWith Virgil and Homer,In my Library.While I can feel the glare in my back as I stackNabokov next to that one copy of Dan Brown I own.Arranging a library is no easy task:To do so this seriously is almost to practiceIn an amateurish and private fashion,The art of literary criticism.And once that notion entered my library,My authors took to their relative positionsWith none of that dismissiven [...]
This was much more interesting than I expected it to be – and I could even go as far as to say some of it was quite fun. I mean fun in a relative sense, of course, as this is a text with quite some ‘resistance’ and so some of it was also quite hard to read. Most of the text is a series of short essays that discuss what the author refers to as ‘myths’. Now, these aren’t really the kinds of things that you might automatically associate with the word ‘myth’. There is a longish (long [...]
I am not a huge critical lit reader but there is something so enjoyable about Barthes' books or essays. I like the way he writes about an everyday object or subject matter - and just tears into it like a very curious scientist. "Mythologies" is one of his more well-known titles and rightfully so. Good writer and I think he's a great reader as well.
In high school, I used to attend the wrestling meets. I'm not sure why. I hated spectator sports, having endured a brief period of sullen cheerleading where I found myself unable to whip up a frenzy over first downs or sis-boom-bah on command.Among the high school wrestlers I watched, there were some who elicited greater and lesser degrees of sympathy or repugnance, while one--though otherwise an inarticulate hulk--was transformed on the mat into a figure of grace, performing pins swiftly and cl [...]
Mythologies (1957) was recommended to me as a must-read for brand builders. Who better (or more fun) to read when boning up on brand strategy and semiotics than Roland Barthes? Each of Barthes’s very brief and highly entertaining essays demonstrates his point of view and method as a mythologist--a sarcastic bastard with the insight to look a hole right through you.According to Barthes, a mythologist is (not just an irreverent, cultural jester, but) an individual who recognizes a cultural myth, [...]
I feel this book would have had a much stronger effect on me, if I was somewhat acquainted with the bulk of its subject matter. Since the majority of the chapters centered around prominent figures in French popular culture of the 1950s, the utter lack of information on such subjects by the modern reader thoroughly undermines any criticism; BUT, put in the context of its times, its a remarkable book which is still shockingly relevant
Barthes' most famous contribution to the semiotics school of structuralism, post-structuralism: though not his most-read according to GoodReads (an accolade reserved for Camera Lucida). While I love all of the Barthes that I have read, I think this should be required reading somewhere (the first part, anyway). Barthes is brilliant; his eyes seem always turned to the world as it is, and yet remain mindful of the world as it seems: that is the premise of Mythologies. Intentionally or unintentional [...]
I only had to read half of Roland Barthes' Mythologies for my Critical Theory class, but I was so engrossed that I set aside George R.R. Martin's Game of Thrones (you'll understand how impressive that is if I ever get to that review) and spent a day of my spring break reading the whole thing. In Mythologies, Barthes, a theorist I previously (and less amiably) met during my Media and Rhetoric class, does a semiotic reading of different aspects of society in order to identify the ideological belie [...]
Không nên buồn một lúc. Cũng không nên vui một lúc. Sự một lúc giết chết mọi suy nghĩ cần có. Đi ra ngoài “một lúc” là một vùng rỗng, một nửa là ham muốn tiến lên, một nửa là khát khao quay lại để sửa sai, bao cái vùng rỗng ấy lại là nỗi thèm thuồng được yên vị.Muốn sống chậm trước hết phải hiểu rất nhiều chuyện. Không phải cứ vô tư, cứ phớt lờ những điều quá quen hoặc [...]
Oh enjoy the 3 page observations of myth in modern society. Relish how surprisingly difficult they can be to understand, but yet have something marvelous to ponder. Soon you will get to the second half, the essay "Myth Today," and it will hurt your brain reeeeeeal good. Barthes examines the power of myth, why it is so harmful, and how it works semiotically. The last 60 pages took me 5 hours to read but it was so insightful I sat struck when I had put the book down. This is not easy reading and i [...]
أسطوريات رولان بارت لا يقرأ إلا باللغة التي كتب بها، للحقيقة لم أستطع إكمال الكتاب، كانت هناك فجوات كبيرة لا يسهل ردمها، رغم موضوعات مقالاته الجذابة جداً.
My advice is to read this book backwards. Some of the short essays, including "Wine and Milk," "Steak and Chips," "The Blue Guide," and "The Lost Continent," are exemplary demonstrations of the ideas laid out in the long essay, "Myth Today," that concludes the book. There Barthes argues for a dense handful of concepts related to the signifier and the signified, noting especially the extent to which mythology tries to depict things properly categorized as "historical" in a manner that we might ca [...]
I wonder sometimes what it must be like to have been born before the simulacrum became a matter of fact, instead of 1985. What was it like to read Roland Barthes, Umberto Eco, or Guy Debord before Ronald Reagan became president, Arnold Schwarzenegger became governor and the world was recreated in a manmade archipelago off the coast of Dubai? I have no idea. Roland Barthes is a tremendous writer but this book feels too precious, too quaint; serious conversations about the petite bourgeoise just f [...]
Brand new translation! This edition is in two parts - the first being a series of some fifty or so short essays on certain events or things, and their symbolic/semiotic meanings. Everything from wrestling to Greta Garbo to margarine to a populist conservative who supported Vichy France and reminds me of the fringes of the Tea Party.My favorites are the essays on Wrestling - it is a story, more so than a physical competition, and Toys - which directly shape a child's occupations and thoughts. Eve [...]
The Bordeaux wine you just enjoyed is infected with cultural and historical meaning, and the meaning that you really should be aware of is withheld by petit-bourgeois imposition of a 'natural' meaning. I mean, the wine still tastes great but it did still involve uncompensated land expropriation from Algerians. This, and many others. Wrestling, strippers, toys, legalese, Elle Magazine, not much is spared. Barthes takes many of the favourite things from your childhood and pathetic daily routine fu [...]
a wonderful book.ough it didn't end up going where i thought it wouldrthes envisions the process of myth as a pernicious tool of the dominant power structure for the covert distortion of historyhis analysis centers on the notion that myth is used in the modern world to 'naturalize' concepts that the bourgeois power base wants the masses to believe 'go without saying' or are seemingly essential parts of human existencei'd never really thought of myth in this lightrthes argument is convincing and [...]
A wonderful collection of essays in which Barthes as a mythologist searches behind and reveals the meanings hidden in the modern 'myths'(myth as a semiological concept). He takes the ordinary examples and then begins analyzing it. Only then you realize that the ordinary thing (eg: advertisement for the detergent powder) itself was a myth which when excavated reveals much. For example He does a psycho analytic study of the advertisement of detergent powders among many other things. There are few [...]
Had high expectations for this book and it didn't deliver. I've read far more fascinating treatises on Mythologies and the modern applications from Joseph Campbell, Carl Jung and shoot even Neil Gaiman and Alan Moore. While I did find some of the concepts in this book entertaining nothing really "wowed' me. In fact to show you how much it impressed me my favorite part was when the author talks about the "Mythology of French Professional Wrestling" (The French equivalent of American WWE) and how [...]
Tasty little treat, and essential as an intro to semiology, cultural theory and/or just plain critical thinking. Four stars as a teaching tool. As a read in its own right, though, it feels like one of those seminal texts that outdate themselves. You hit an especially belabored point and think, "Well, no shit. We all got there 30 years ago withahBarthes. Oh."But hot damn, does it make freshmen's heads explode. Pre-tween little brainses everywhere.
While some of the essays collected in Mythologies are inevitably dated, their basic premise – the idea of cultural phenomena, everything from washing powder and cars to wrestling matches and the face of Greta Garbo, as 'modern myths' – remains both relevant and accessible. Culminating in the longer, linguistics-heavy essay 'Myth Today', the book is intellectually demanding, but it's also playful and even funny at times. A challenging and thought-provoking break from fiction.
This sounds interesting, but I have a very low tolerance for wankery. This better not wank.
Ouch, my brain hurts.
Roland Barthes' Mythologies is a book I should have read long ago when I was college, if for no other reason than (as I recognized in reading it) that there are echoes of its ideas and terminology in so many other things I've read, especially in books or articles about literature. The book is divided into two parts; the first part is a collection of the author's articles, mainly from les Lettres Nouvelles, exposing various "myths" in everyday life and popular culture, while the second part is a [...]
Did I read this because I wanted to learn about semiotics, or because I wanted to signify to my fellow commuters that I think I'm a smart-arse? Ahhhhh, who can say! But the bit where he compared the royal family to pedigree pugs made me laugh.
I loved one point made by Barthes, and one point only. So it got a three and not less, because it also had me raging.I love the idea of myth as violence, the idea that it represents the stripping of a word or an image of all of its historical and political content, replacing it with an ideal. And in the world of today, it is almost always a political or marketing kind of ideal. Aesop, mythmaker extraordinaire, ensures through his stories that there is no longer a living, breathing, hungry lion, [...]
Myth As Stolen Language—makes interesting move from description of myth strictly in linguistic terms to characterizing Contemporary Poetry as antimythical system, which is in turn, of course, appropriated as Contemporary-Poetry-as-antimythical-as-myth.Pg. 244: "Myth can reach everything, corrupt everything, and even the very act of refusing oneself to it."Math as a "finished language which derives its very perfection from this acceptance of death". Quantitative-as-death. Tautology reaches th [...]
'Mythologies' is the bric-à-brac of 20th-century Western popular culture—liquid detergent, Einstein, children's toys, science fiction, the visage of Greta Garbo, Parisian strip-teases—unveiled from banal exteriors to expose layers of meaning and metameaning, the semiotics underpinning modernity. Barthes' prose, bordering on the poetic, is suffused with an appropriate level of subtle, self-aware playfulness that renders the work a more approachable starting point in the fields of cultural st [...]
The only Barthes I've read before is his "death of the author piece," which is sort of the token piece of theory which everyone who majored in english is familiar with. What makes this so interesting is how he weaves this incredibly fluid analysis informed by his ideas of myth and semiology. It kind of reminds me of Vico a bit, where you see a methodology arise out of examples instead of just being introduced in a rote, inorganic way. The way he takes apart these hopelessly everyday things and s [...]
يعدد بالقسم الأول بعضاً من أهم الأساطير المعاصرة وماتشير إليه مثل المصارعة كترفيه للطبقات الكادحة والغير مثقفة بعكس الأوبرا،، وأمثلة أخرىثم يقوم بالجزء الثاني (والذي أظنه الأهم ) بتحليلها مستعيناً بعلم الرموز ونظرية سوسير في النظر إلى تلك الأساطير كرمز يتكون من دال ومدلول [...]
C'est sans doute l'un des pires livres de ma bibliothèque. Pédant, creux, fatueux, vide et ennuyeux: il ne s'agit que de lire des fadaises à propos de sottises. Rien ne vient rétribuer l'impatience du pauvre lecteur qui s'inflige chaque page comme une punition chaque fois plus cuisante. On ne devrait pas autant abuser de la longanimité du lecteur plein de bonne volonté. Pour moi, Barthes, c'est terminé.
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